国际战略管理
International Strategic Management
学习和研究技能:来源、方法与实践
Study and Research Skills: Sources, Methods, and Practice
跨国企业理论
Theories of the Multinational Enterprise
创业理论与实践进展
Advances in Entrepreneurial Theory and Practice
文化与竞争
Culture and Competition
管理人员与组织
Managing People and Organisations
市场营销原理
Principles of Marketing
跨文化与数字敏捷
Cross-cultural and Digital Agility
数字输出与国际分销
Digital Export and International Distribution
数字技术促进国际化与全球竞争力
Digital Technologies for Internationalization and Global Competitiveness
国际与数字业务的法律和财务方面
Legal and Fiscal Aspects for International and Digital Business
数字化创业
Digital Entrepreneurship
供应链数字化创新
Digital Innovation in Supply Chain
数字化制造/工业4.0
Digital Manufacturing/Industry 4.0
数字营销、电子商务与全渠道客户体验
Digital Marketing, E-Commerce & Omnichannel Customer Experience